ALLDATA selects AutoVitals marketing platform

ALLDATA LLC has entered into an agreement with AutoVitals to help repair shops attract and retain customers.

"ALLDATA has selected AutoVitals as the best solution in the industry for helping customers reach a wide audience of interested consumers," says ALLDATA President Jeff Lagges. "We have always been about helping shops succeed, and this is a proven tool to help them get the results they want."

The collaboration of ALLDATA and AutoVitals offers immediate benefits to a repair facility through ALLDATA's suite of Market products that leverage Web technologies and social media, the company says.

By deploying AutoVitals' marketing platform, which is specific to the independent automotive industry, shops can inexpensively reach a wide audience. AutoVitals can tailor search engine optimization technology to significantly improve a shop's ranking and visibility, which can translate to higher profits. Additionally, customer reviews are solicited to build an online reputation.

"In areas with 20,000 drivers or more, there are more than 2,000 Internet searches for auto repair shops per month," says AutoVitals CEO Uwe Kleinschmidt. "Our services help shop owners significantly cut their advertising budgets with substantially higher returns. And they achieve a highly personalized customer experience at the counter and beyond. Teaming up with ALLDATA should enable many ALLDATA repair shop users to make dramatic improvements in customer acquisition and retention."

AutoVitals' products easily integrate with ALLDATA Manage, ALLDATA's shop management system. Pairing the programs can result in cost-effective business strategies, further extending the benefits of AutoVitals.

For more information about ALLDATA and AutoVitals, see the company’s website at www.alldata.com/getmarket.

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