Brake Parts Inc (BPI) has named Paul Ferrandino its chief commercial officer. He will report directly to David Overbeeke, president and CEO, and will oversee sales, marketing, catalog and technical services for North America and Latin America.
"Paul has a proven track record of sales success, forging solid customer relationships via developing value propositions, allowing for mutual growth,” says Overbeeke, “His experience, energy and leadership skills will be an asset for BPI as we continue to introduce new products and expand customer partnerships."
Prior to joining BPI, Ferrandino spent 28 years with Ricoh Americas Corp., starting out as a sales representative and advancing to sales manager, branch manager and region vice president before assuming the role of vice president – mid-market sales, Ricoh USA.
For more information, visit www.brakepartsinc.com.
Sign up for a FREE subscription to Auto Service Professional magazineSubscribe