Sponsored Content: Don't let these customers leave empty-handed. Offering alternative ways to pay over time, such as lease-to-own financing, can be a lifeline for your younger...
Is offering alternative financing right for your business? Here are answers to questions you may have about the subprime customer segment and your business.
Sponsored Content: Read along for more technical information on how to diagnose a failed coil, and why the original equipment manufacturer’s coil may not be the best replacement...
To grow during tough economic periods, consistency is key! A strong brand means “earned trust” with all of your customers. This includes maintaining a solid brand, retention &...
When parts are engineered to work together, safety, ride comfort and part longevity are all enhanced, so recommending a higher quality brake rotor and brake pad together is the...
With AAPEX’s biggest event in Las Vegas right around the corner (November 1-3), we sat down with Lucas Underwood and David Roman -co-hosts of the Auto Shop Owners Group (ASOG)...
Ratchet and Wrench sat down with Michael Flink, Director of Sales for Diagnostics, Battery Test, Immobilizer, and Strategic accounts at AUTEL Automotive Intelligence USA, to learn...
Ratchet and Wrench sat down with Vic Tarasik, Founder and Managing Partner at Shop Owner Coach LLC to learn more about the AAPEX Show in Las Vegas Nov 1-3.
Ratchet and Wrench sat down with Kathleen Long, Chief Revenue Officer at RepairPal, and Rick White, Managing Partner at One Eighty Business Solutions LLC, to learn more about ...
Access to vehicle data is still a primary concern within the industry. Several vehicle manufacturers have limited or wholly barred access to their vehicle data by aftermarket ...
The auto industry is not that old when you think about it, and some of the founders and pioneers are still in our midst. As young professionals at AAPEX, we have the ability and...
Do you know your marketing budget’s Return on Investment (ROI)? And is it money well spent? For many the answer might be no. You have a shop to run and it’s easy for marketing...
Auto Service Professional sat down with Josh Robinson: technician, professional drift driver and owner of Texas Drift Academy to learn how he chooses the highest quality parts...
In the age of the internet, marketing your business looks wildly different than it did 20 years ago. People are no longer flipping through the phonebook or relying on ads to find...
With the BNPL (Buy Now Pay Later) movement in full-swing, many industries have already adopted flexible payment options. This includes text-to-pay with online portal options for...
Every brake job should consist of brake pad and rotor replacement for each axle, as needed, using ultra-premium parts that are designed to work together.
There are a variety of ways to approach sales, and while many have varying degrees of success, there are some that can do major damage to your bottom line. While it’s easy to ...
If a salesperson and the shop owner can master these three steps, provide clarity on all aspects of the repair and the actual transaction, the customer will trust the salesperson...
Each day, installers nationwide have opportunities to add loyal customers and revenue to their business, but by failing to capitalize on these opportunities, installers not only...
The majority of vehicles on the road today use Electronic Throttle Control (ETC). These systems help improve fuel economy, reduce emissions, protect powertrain components, and...