Federated winner will cruise the Caribbean with Kenny Wallace
Eleanor Greenly of Levittown, Pa. is the winner of Federated’s “Cruise the Caribbean with Kenny” contest. Greenly will cruise with Federated spokesman and NASCAR driver Kenny Wallace on his annual Kenny Cruise 2011.
“We want to congratulate Eleanor and wish her bon voyage,” said J.R. Bishop, director of racing and event marketing for Federated Auto Parts. “We had tremendous participation in the ‘Kenny Cruise’ contest and we saw a significant increase in our Facebook fan base. We know Eleanor will have a great time because how can you not have a great time when Kenny Wallace is your host?”
To enter, contestants had to log-on to Federated’s Facebook page (Federated Auto Parts on Facebook), and become a fan of Federated to enter the contest. Bishop said that the Facebook contest was not only fun for fans, but it was also a good way for the company to inform motorists about Federated’s service, knowledge, parts and people.