There’s still time to join the SEMA Data Co-Op

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The Specialty Equipment Market Association (SEMA) says there are a limited number of spots still available for companies to become founding members of the SEMA Data Co-Op.

Through the program’s beta phase, which launched earlier this year, suppliers and receivers have the opportunity to become founding members of a program that will change the way product data is used and managed, says SEMA.

“We’re well engaged now in one of the industry’s biggest challenges – that of managing product data,” said Jon Wyly, CEO of the Data Co-op. “Current participants benefit not only by ensuring that their data is compliant, but they are also paving the way for everyone else in the industry.”

The SEMA Data Co-op is an industry-owned and operated data management solution, with SEMA funding the entire construction. The goal is to create the most comprehensive and affordable industry data repository possible, supported by an expert help desk and web-enabled tools.

The beta phase for the program began in April 2012, with all supplier spots filling up within the first three weeks. Organizers expanded the program to allow more companies a chance to have their data tested, and the participant count grew to over 100.

“Companies participating in the beta phase have been very impressed by what they’re learning and the progress they’re seeing,” said Wyly. “We have a full-time help desk dedicated to teaching the process from whatever level the customer needs.”

All SEMA industry suppliers and receivers are welcome to participate. To learn more about the program, visit

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