Industry

In the digital age, repair shops need social networks

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According to InSites Consulting, 61% of companies listen to what consumers say about them on social networks. For the hundreds of thousands of independent repair shops across the United States, it is a matter of getting new customers, or watching your numbers shrink.

“It is not hard to imagine the fear of small business when facing the daunting task of expanding their marketing into the digital world” said Will Hinds, media director of ExtremeWrench.com. “Customers want you to seem interested in their world, a part of their ecosystem. With our tools at the shops fingertips they can do that on Facebook and their pre-existing website”.

The latest update to this free software includes custom color schemes to improve the plugins ability to blend with the established online presence of independent repair shops and synchronization with their local calendar. “We can do this because of our Tier 1 partners; they want you to fix cars” said Hinds.

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