SYLVANIA lights up Hot Import Nights as exclusive lighting sponsor
SYLVANIA Automotive Lighting is now the exclusive lighting sponsor of Hot Import Nights, the nation’s largest showcase of aftermarket vehicle accessories and modifications for import/sport compact/exotic car enthusiasts.
Thanks to the partnership, SYLVANIA Automotive Lighting made its first appearance at the May 20, 2012 event in Orlando, Fla., and will continue to have a major presence at 2012 Hot Import Nights tour stops through the Dec. 15 show in Houston, Texas.
By including a drift race component and live entertainment, HIN produces the most unique combination of automotive and lifestyle events in the country, drawing millions of fans to their events and social media sites.
“We’re excited for the opportunity to partner with Hot Import Nights,” said Joe Verbanic, Marketing Manager for SYLVANIA Automotive Lighting. “We’re looking forward to mixing with the fans and car owners to see what they think about our lighting products and technology – and find out what else they’re looking for.”