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Snap-on tour celebrates technicians as ‘Masters of Their Trade’

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Snap-on tour celebrates technicians as ‘Masters of Their Trade’

Snap-on Inc.’s Snap-on Masters of Metal Tour is on the road and heading to a city near you. 

This interactive tour celebrates automotive service technicians as the “masters of their trade” and will provide these “masters” a hands-on experience with Snap-on’s newest products.

“Every ounce of Snap-on metal is designed and engineered with exacting standards to be the number-one brand of professional tools in the world – because our technician customers deserve it,” said Yvette Morrison, vice president of marketing, Snap-on Tools Group. “With nearly a century of experience, market innovation and award-winning excellence, Snap-on has mastered the metal so techs can master their trade.”

The Snap-on Masters of Metal Tour features state-of-the-art touch screen technology that will let Snap-on customers interact with engineering and design of the product. There will also be multiple displays that provide hands-on activities to see how various Snap-on tools work.

The Snap-on Masters of Metal Tour is open to the public and is scheduled to stop at over 85 locations across the United States in 2012.

For more information visit www.snapon.com.

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