Federated expands Two Guys Garage sponsorship

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Federated Auto Parts has announced it will continue its sponsorship of the popular television show “Two Guys Garage” on SPEED in 2012.

As part of the new agreement, Federated will sponsor a regular segment entitled “TechTalkTM by Federated Auto Parts.” In addition, “Break Room” segments will highlight the parts supplied by Federated’s manufacturing partners.

“Federated Auto Parts is pleased to once again partner with ‘Two Guys Garage,’” says Phil Moore, senior vice president of Federated Auto Parts. “We are expanding our presence with regular educational features on every show, highlighting the quality brand name parts and outstanding service provided by Federated, our Car Care Center members and our loyal vendor partners.”

“TechTalkTM by Federated Auto Parts” will be featured on every episode of “Two Guys Garage” in 2012, starting April 28 and running through November.

“Break Room” will feature specific parts from Federated vendors, highlighting the benefits of installing high-quality brand name parts and the importance of the technical expertise and knowledgeable service provided by Federated Car Care Centers.

Both segments will become available on the Federated Auto Parts website and YouTube channel after airing.

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