Industry

SMP redesigns e-catalog with searches, filters

Order Reprints
SMP redesigns e-catalog with searches, filters

Standard Motor Products Inc. (SMP) introduces a new and improved e-catalog, featuring a redesigned interface and new search and filter tools. The e-catalog is mobile-optimized so it performs equally as well on the desktop, tablet or mobile phone.

“Our new e-catalog is designed to make our customers’ jobs easier,” says Phil Hutchens, vice president of engine management marketing. “We believe we’re providing our customers with the most advanced online catalog tool in the industry.”

New features of the e-catalog include:

* Multiple search options in one easy-to-use interface

* Fast returns on all searches

* All search results delivered in one easy-to-read screen:

-multiple-view images

-installation instructions

-installation and product videos

-product features and benefits

-live-link related parts

-part specifications

-buyers guide

* Keyword and part number search with autofill feature

* Sort keyword search results by best match, brand, alphabetically, POP code and more

* Filter search results by attribute type, value, part type and more

* View searches and results on the history tab

* Add items to a saved list to print out an order for the parts store

* Check your fit utility ensures a correct application fit

SMP offers engine management related products, including computerized engine controls, ignition and electrical, emission parts, sensors, switches, ignition wire, fuel injection and fuel system components for domestic vehicles. Intermotor from SMP offers a full line of import engine management and wire products. For additional information, visit www.StandardBrand.com.

Related Articles

Standard Motor Products Awards Women in Auto Care Scholarships

Christy Named President of JohnDow Industries

Aftermarket Sales to Drop 8.8% This Year, Rebound in 2021

You must login or register in order to post a comment.