AISIN names Limbacher manager of product development

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Clark Limbacher has joined AISIN World Corp. of America as manager of product development for North America and Latin America.

Limbacher has 41 years of experience in the automotive industry. He stared his career at the counter for large domestic independent jobbers (two-steppers) in 1974 then moved on to manage an import part specialist store owned by Smothers Parts Intl. In 1981 he went to work for Lazorlite (which later became Import Parts America) and moved up the ranks to senior product manager.

In 1994, with two partners, Limbacher founded A.L.O. Sales and Marketing, a small distribution company for CV boot kits. In 2007 he moved to Atlanta and became product manager, imports, at NAPA headquarters. There he worked closely with the Altrom product management teams and was instrumental in designing the tools that would permit the catalog editors to edit part applications for the NAPA catalog.

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